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- ⚠️CHART OF THE WEEK: Retail investors have never bought so many NVIDIA shares before
⚠️CHART OF THE WEEK: Retail investors have never bought so many NVIDIA shares before
Mom-and-pop investors are also rushing into software stocks at a record pace
Global Markets Investor
February 28, 2026
In partnership with
GLOBAL MARKETS INVESTOR’S PORTFOLIO IS 🔥UP +95%🔥SINCE JANUARY 2024
DURING THE MARCH-APRIL 2025 MARKET TURMOIL, MAJOR US INDEXES FELL NEARLY 20%, WHILE THE GMI PORTFOLIO GAINED OVER 5%, FIND OUT HOW BELOW:
Mom-and-pop investors purchased ~$360 million of NVIDIA, shares in the first 80 minutes of Thursday’s trading session, the most for any session opening on record, according to Vanda Research data.
This is more than during the full trading day on Wednesday. This was also well above the daily average over the prior 5 trading sessions of ~$94 million.
Overall, NVIDIA has been a top stock for retail investors since 2023.
Meanwhile, $NVDA ( ▼ 4.17% ) stock ended the Thursday session -5.5% lower and declined -4.2% on Friday. As a result, the chipmaker’s share price is now in line with the levels seen in July 2025.
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Retail investors have also been massively buying US software stocks. Their share of total trading volume in the S&P 1500 Software & Services index stocks jumped to a record 8%.
At the same time, the 21-day moving average of this metric hit 7.5%, near the highest ever, according to JPMorgan.
Retail trading activity in the sector has only been higher 3% of the time historically.
The top names among mom-and-pop investors include Microsoft, $MSFT ( ▼ 2.24% ) , ServiceNow, $NOW ( ▼ 1.18% ) , and AppLovin, $APP ( ▼ 2.28% ) .
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